Digital Communication

This course combines an exciting mix of web design, digital marketing and strategic communication.

Students will learn how to design and develop strategies for web communication campaigns using a range of digital media including, social media, websites, mobile technology, games, video and online news media.

Learn about conveying information and ideas using social media platforms such as Facebook, Instagram, X and YouTube, powerful search engines including the likes of Google and Yahoo and well-designed and written websites and blogs to deliver creatively planned strategic outcomes for organisations.

3 reasons to study Digital Communication at Murdoch 

1. Learn from industry professionals and digital media researchers while working for real clients.
2. Work in an industry where strong future growth is expected for advertising, multimedia and web design professionals*. (*Source: Australian Government Job Outlook 2021).
3. Increase your job prospects by adding an additional minor to your degree. We recommend Communication and Media Studies, Strategic Communication or Journalism.

What you'll learn

Build the knowledge and skills you need to meet your career or study goals. Here are some of the things you’ll learn:

• Professional writing skills, global perspectives on issues, ethical and cooperative work behaviour
• Ethical thinking in interpersonal, social and professional contexts
• Creative techniques and methodologies towards communication solutions
• Communicating and engaging with a range of audiences, stakeholders and the public through media and communication platforms using voice, text, sound and image