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BenchmarkingIntroductionThere are many different definitions of benchmarking: some focus solely on the process itself, while others also incorporate the potential benefit of the process. Given universities are places of learning, in their study Benchmarking the University: Learning for Improvement, Garlick and Pryor (2004) were attracted to a definition provided by Jackson and Lund (2000) in their book Benchmarking for Higher Education: “Benchmarking is first and foremost, a learning process structured so as to enable those engaging in the process to compare their services/ activities/products in order to identify their comparative strengths and weaknesses as a basis for self-improvement and/or self-regulation.”
Why Benchmark?Benchmarking is a tool for identifying opportunities for self-improvement. It is an activity the University identified as an area for improvement in its AUQA Performance Portfolio (p40) and that was commented on in the AUQA Report of an Audit of Murdoch University (August 2006) (p23):
Additionally, AUQA Cycle 2 audits include “Standards, Benchmarking and Outcomes”. In its press release of 8 November 2006, AUQA noted the following points in relation to this:
Benchmarking at MurdochIn response to Academic Quality Audit Committee (AQAC) discussions on the need for regular external benchmarking that is appropriate for Murdoch and would help improve the University’s systems and processes, the Quality Audit Co‑ordinator (QAC) prepared a report on Benchmarking. The Benchmarking Report and various benchmarking activities at Murdoch are elaborated throughout this section of the Quality website.
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