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Handbook 2008


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Entrepreneurship and Innovation (BCom)

Course Code: B1003

Entrepreneurship and innovation play a significant role in the start up, development and operational management of all enterprises. This major provides students the opportunity to develop skills required for the process of business venturing. Creativity, innovation, feasibility determination, planning and evaluation of new commercialisation opportunities are explored from both a theoretical and practical standpoint.  Financial, marketing, legal and management issues are exposed through business plan modelling.

Level:Bachelor
Qualification:Bachelor of Commerce (BCom) in Entrepreneurship and Innovation
Duration:3 years full-time or part-time equivalent
Availability: Murdoch campus (internal)
Some units may also be available in the following locations and attendance modes:
Peel campus (internal)
Rockingham campus (internal)
Employment Prospects:The major will support those candidates who have a desire to seek employment with both the small to medium enterprise. It will also help equip candidates to start their own business venture or participate in an established business.
Special Requirements:Students undertaking this course will be subject to additional academic progress rules, as seen at the end of the course structure.

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The University reserves the right to cancel, without notice, any course, major, minor or unit if the number of students enrolled falls below limits set by the University.

Document creation: 2004-06-08
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URL: http://www.murdoch.edu.au/handbook/courses/79256