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Course Code: B1003
Entrepreneurship and innovation play a significant role in the start up, development and operational management of all enterprises. This major provides students the opportunity to develop skills required for the process of business venturing. Creativity, innovation, feasibility determination, planning and evaluation of new commercialisation opportunities are explored from both a theoretical and practical standpoint. Financial, marketing, legal and management issues are exposed through business plan modelling.
| Level: | Bachelor |
|---|---|
| Qualification: | Bachelor of Commerce (BCom) in Entrepreneurship and Innovation |
| Duration: | 3 years full-time or part-time equivalent |
| Availability: | Murdoch campus (internal) Some units may also be available in the following locations and attendance modes: Peel campus (internal) Rockingham campus (internal) |
| Employment Prospects: | The major will support those candidates who have a desire to seek employment with both the small to medium enterprise. It will also help equip candidates to start their own business venture or participate in an established business. |
| Special Requirements: | Students undertaking this course will be subject to additional academic progress rules, as seen at the end of the course structure. |
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Document creation: 2004-06-08
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URL: http://www.murdoch.edu.au/handbook/courses/79256